CHICO — Businesses in Northern California are being invited to complete a survey specifically on how the coronavirus is impacting them.
It is likely the first regional survey in the far north.
The results of the COVID-19 Business Recovery Survey could position the north state to access assistance such as grant funding or technical assistance, as well as chronicle what happens to the north state in the months ahead.
The online survey was released Tuesday by the Alliance for Workforce Development along with its affiliate Northern Rural Training and Employment Consortium for its 11-county service region. In this area, the Alliance for Workforce Development was sending out email links to the survey, according to Amy Velazquez, director of business services for the alliance.
The survey can be accessed on the alliance’s website, www.afwd.org.
Four committees are expected to be set up to deal with the results, she said. Focuses include financial resources, changing business models, workplace safety and virtual job fairs.
The alliance was forced to cancel a job fair in April because of the coronavirus.
“The survey gives regional data to quantify impacts,” she said, with the committees analyzing what can be done to help.
Because of coronavirus, “Businesses have to reach a totally new customer base. Many of the smaller ones are losing traffic. They haven’t had to have an online presence. Now it’s the way of business.”
Velazquez said there is hope that “industry champions” might step forward to help.
“The survey will prioritize the needs.”
She said organizations like chambers have done their own surveys, but that regional ones could bring more attention to areas, especially in rural parts of the state.
Questions range from location and layoffs to payroll ranges and what services are needed, in a multiple-choice format.
The last day to fill out the survey is May 15.
Velazquez believes the general results of the survey will be made public, but not the individual surveys.